In a questionable April Fool’s Day stunt, popular family vloggers, the Johnsons, decided to prank their six-year-old daughter, Lily, by telling her they were giving away their beloved puppy, Max. Instead of a lighthearted joke, the footage turned out to be quite upsetting, drawing significant criticism from viewers online.
As the video unfolds, it becomes tough to watch Lily, who is heartbroken and inconsolable over the imagined loss of her furry friend. The prank feels like a harsh reminder of the downsides of April Fool’s Day, and it raises eyebrows toward parents Alex and Jamie, who seem less than thrilled with how the prank played out. Maybe filming a child’s distress over a made-up tragedy involving a family pet isn’t the best choice? Just a thought.
The video, titled “We Have to Say Goodbye to Max… Forever :(,” features the Johnson family: parents Alex and Jamie, along with their kids, Lily and Noah. Both Alex and Jamie have been internet personalities for quite some time, gaining fame before they met, fell in love, and started their family while maintaining their influencer lifestyle.
With 8.7 million subscribers on YouTube, the wholesome family also enjoys a significant following on social media platforms—Max, their fluffy canine, even boasts more followers than many! Typically, their content is filled with family-friendly activities and cheerful moments. However, during a regular vlog that included breakfast and family time, the mood suddenly shifted to one of despair when Lily is seen crumpled on the couch, crying over the supposed loss of Max.
Alex and Jamie explain to their daughter that they can no longer care for Max because of time constraints and an upcoming move to a new house. After some coaxing, Lily sits up and clings to Max while her parents suggest finding him a new home. As the filming continues, the mood becomes even more tense—especially when Jamie chuckles in the background.
Finally, after a drawn-out emotional moment, they reveal it was all a joke, but this only seems to amplify Lily’s tears. “Too far?” Alex asks the camera, while the internet collectively responded, “Uh, yeah, definitely.” Just to clarify, this prank took place on March 31, which makes it all the more questionable.
While the family has a history of playful pranks, they usually involve each other rather than their young daughter. Perhaps they should stick to teasing fellow adults rather than causing temporary trauma to a child. Following the backlash, they disabled comments on their April Fool’s video, suggesting they may have learned from this experience.
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In summary, while pranks can be entertaining, it’s essential to be mindful of their impact, especially on young children. The Johnsons’ April Fool’s prank serves as a reminder that some jokes can go too far.

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