In a touching holiday-themed advertisement, a Filipino telecommunications company, Globe Telecom, has captured hearts worldwide with its ‘Star Wars’ inspired film. This ad beautifully illustrates the significance of inclusion, and you’ll want to watch it all the way through to grasp its full impact.
The Journey of Two Boys
The ad follows two boys in the Philippines as they embark on an ambitious project. They traverse their neighborhood, knocking on doors seeking help to gather materials like cardboard, scrap metal, old tires, and a plethora of cell phones. Their ultimate goal becomes clear as they accumulate these items — they are constructing a spaceship, evidently inspired by the excitement building around the release of “The Rise of Skywalker.”
However, their initial creation doesn’t meet their expectations, prompting them to venture out again in search of more supplies. The narrative takes a heartwarming turn when they introduce a little girl into their project. As they lead her to their living room, anticipation builds for the big reveal.
The Climax of Inclusion
The climax of the ad showcases the boys’ ingenuity as they unveil their creation: not just a spaceship, but an immersive viewing experience for the girl. As the ‘Star Wars’ film begins to play on the TV, we discover that the little girl is deaf. The boys have ingeniously constructed a chair that moves and simulates sensations, allowing her to experience the film in a way that transcends sound. This poignant moment emphasizes that the magic of ‘Star Wars’ can reach everyone, regardless of their abilities.
Supporting a Worthy Cause
In addition to the ad, Globe Telecom has initiated a holiday fundraising campaign aimed at supporting virtual education for individuals with disabilities. If this touching story resonates with you, consider contributing to this worthy cause online throughout the festive season. For further insights on home insemination and related topics, check out this blog post.
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Conclusion
In summary, the Globe Telecom advertisement serves as a powerful reminder of the impact of inclusion, showcasing how creativity can bridge gaps and create shared experiences.

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