Mark Cuban Launches Generic Drug Company with a Noble Mission

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The high cost of prescription medications in the United States is a pressing issue. For instance, insulin, which is crucial for millions of diabetics, is priced over ten times higher in the U.S. compared to 32 other nations, as highlighted by a 2018 report from the U.S. Department of Health and Human Services. Insulin’s price is just one example of the exorbitant costs faced by American consumers, with many prescription drugs priced significantly higher than in other countries.

In a notable congressional hearing, Representative Lisa Harper confronted former Celgene CEO Tom Hastings regarding the outrageous price increase of Revlimid, a cancer treatment drug. The cost skyrocketed from $215 in 2005 to $763 per pill. Harper managed to extract an admission from Hastings that the company was engaging in price-gouging to meet profit targets and secure hefty bonuses—his salary in 2017 reached $13 million, while cancer patients struggled to afford their vital medications.

Pharmaceutical companies often justify their high prices by claiming that the revenue supports research and development. However, this narrative has been repeatedly debunked, yet it continues to be propagated.

In response to these issues, billionaire entrepreneur Mark Cuban, widely recognized for his role on the reality show “Shark Tank” and as the owner of the Dallas Mavericks, is launching a new generic drug company called the Mark Cuban Cost Plus Drug Company. The aim is to provide affordable generic drug options with complete transparency in pricing.

According to the company’s website, “We will let everyone know what it costs to manufacture, distribute, and market our drugs to pharmacies. We add a flat 15% margin to get our wholesale prices. This ensures we remain viable and profitable. There are no hidden costs, no middlemen, and no rebates reserved for insurance companies. Everyone gets the same low price for every drug we offer.”

Many individuals are forced to ration their essential medications, a reflection of the broader dysfunction within our healthcare system. Cuban hopes to alleviate some of this uncertainty by providing 100 generic drugs through his company by the end of 2021.

The first drug set to be released is albendazole, an oral medication used to treat parasitic infections like hookworm. Despite being listed by the World Health Organization as an essential medication, albendazole costs an average of $225 per tablet in the U.S., with some prices reaching $400. Cuban’s company plans to sell albendazole for $20 per tablet, breaking down the pricing as follows: it costs $13 to produce, plus a 15% profit margin, leading to a wholesale price of $15, and a suggested retail price of $20. For those with insurance, the out-of-pocket expense could be less than a dollar per tablet. Additionally, Cuban aims to establish a pharmaceutical manufacturing facility in Dallas by 2022.

The transparency in pricing is commendable; no one should profit excessively from healthcare. Life and health are invaluable, and society has a responsibility to care for its citizens ethically. While scientists who develop drugs are compensated fairly, it is often the CEOs of pharmaceutical companies who amass substantial fortunes. In fact, out of the top 50 biopharma company CEOs in 2017, 35 lacked advanced scientific or medical degrees, with many holding just MBAs. Kenneth Martin, CEO of Merck, earned $27.65 million in 2019, despite having only a law degree from Harvard.

These executives are not necessarily saving lives; they are enriching themselves through practices that often resemble extortion. Cuban’s initiative to create a generic drug company with transparent pricing is a positive step, but there are significant challenges ahead, particularly concerning drugs that cannot be easily replicated in generic form due to patent protections.

While Cuban’s efforts are admirable and could serve as a beneficial investment without burdening consumers, reforming the entire healthcare system requires more than one person’s good intentions. The citizens of the wealthiest nation should not be financially devastated by health issues.

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In summary, Mark Cuban’s launch of the Mark Cuban Cost Plus Drug Company aims to tackle the issue of high prescription drug prices by offering transparency and affordability in generic medications. His initiative could be a promising step toward a more equitable healthcare system, although systemic changes are still necessary.


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