In a bold move, Dr. Lily Carter is calling out Vagisil for what she describes as a “predatory” line of products aimed at young girls. The ongoing fight against misogyny is a lifelong endeavor, and brands like Vagisil are proving that even adolescents should be armed and ready to challenge harmful narratives. Thankfully, experts like Dr. Carter are stepping up to hold these companies accountable for promoting the idea that young girls should feel self-conscious about their natural bodies.
Dr. Carter, a prominent gynecologist and author of “The Vagina Manual,” is well-known for her advocacy for proper vaginal health, which certainly does not include trendy products marketed to instill shame. Recently, Vagisil launched the OMV! line—targeted at teens—because apparently, you’re never too young to start feeling insecure about your vulva.
In a series of pointed tweets, Dr. Carter urged Vagisil to reconsider their new brand. “Hey @vagisil, I’m calling you out for this predatory line of products aimed at teen girls,” she tweeted. “What makes you think teen vulvas require special cleaning? Is it to impress men? Because they are dirty? I await your answer, as do all my followers.” The OMV! line, a cheeky nod to “OMG!”—presumably to resonate with teens—claims to address “period funk” and offers an “intimate care glow-up.” But most of us thought a “glow-up” was something you achieved with makeup tutorials, not something your vulva needs.
Dr. Carter quickly highlighted the concerning nature of Vagisil’s marketing tactics, which perpetuate feelings of shame about natural bodily functions. It’s also worth noting that there’s no equivalent product for young boys, such as “BallFresh” or “Nutty Refreshers.” Instead, boys simply apply some Gold Bond and move on.
Vaginas and vulvas are naturally self-cleaning and do not require any external products to maintain freshness. If someone you are intimate with is put off by your natural scent, then that’s their issue, not yours.
Dr. Carter has long campaigned against the use of feminine hygiene products like Vagisil and Summer’s Eve, stating that these products can disrupt the vagina’s natural pH balance and increase the risk of infections. The OMV! line includes scented cleansers and “sweat wipes,” with descriptions like “vanilla-clementine,” which is not how genitals should smell.
While Vagisil has publicly stated that they did not intend to shame anyone regarding their natural scent, the impact of such marketing cannot be overlooked. Intentions may vary, but the consequences remain damaging, especially when profit is the primary motive.
For more insightful discussions on this subject, check out another blog post on home insemination here. For those looking for authoritative information on the topic, visit this resource on intrauterine insemination.
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In summary, Dr. Lily Carter is raising critical questions about Vagisil’s new line of products aimed at teen girls, arguing that they promote unnecessary shame and insecurity. The expert emphasizes that vaginas are self-cleaning and do not require the products marketed by Vagisil, which can actually pose health risks.
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