You know the saying, “Dress for the role you aspire to, not the one you currently hold”? That philosophy definitely applies to makeup. That’s why I’m slightly obsessed with trying out mascaras that promise stunning lashes—and the new No7 The Full 360 Ultra mascara is a standout in my beauty collection.
No7 The Full 360 Ultra Mascara
$11 at No7 BEAUTY
Last night, I found myself working late into the night, clocking out at 1:30 a.m. because that’s the only time I can think without constant distractions. As a result, I’m exhausted and it shows. Unlike my husband and kids, who are blessed with long, lush lashes (it’s so unfair), I struggle with my short, lackluster lashes that do nothing to make me appear awake, even after applying eye cream. Without mascara, I look downright washed out. Mascara is my secret weapon to help me look presentable, rather than like someone who just emerged from a dishwashing cycle.
Here’s why No7 The Full 360 Ultra might just be more effective than coffee. Its hourglass-shaped brush coats my lashes in one smooth motion, and by starting at the base of my lashes, it acts like a gentle liner that elevates my look from drab to effortlessly chic—think Emily in Paris. Plus, since this mascara doesn’t clump, I can apply it to my lower lashes, making my eyes appear more awake than they really are.
Unlike some higher-end mascaras I’ve tried in the past, this one dries quickly and doesn’t leave behind unsightly smudges after a few hours. It ensures that at least one aspect of my chaotic day remains intact. The No7 Ultra also grants me the longest lashes of all the ones in my makeup drawer. And at just $11, I can comfortably replace the tube every few months, as experts recommend, instead of clinging to it for a year and allowing it to become a bacterial breeding ground because I’m hesitant to “waste” my cash. This truly is Mommy’s little (lash) helper.
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No7 The Full 360 Ultra Mascara
$11 at No7 BEAUTY
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In summary, the No7 The Full 360 Ultra mascara is a fantastic, budget-friendly option that not only enhances your lashes but also helps you look more awake, even on your most tired days. With its easy application and impressive results, it’s a must-have in every makeup bag.

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