In the aftermath of a workplace misconduct scandal, Ellen DeGeneres’ talk show has experienced a notable decline in viewership. The allegations, which surfaced in the summer of 2020, accused the show of fostering a toxic work environment, prompting Ellen to issue a public apology when the show resumed in September. Despite her efforts, data reveals that The Ellen Show has lost over a million viewers since the controversy erupted.
According to Nielsen ratings, from September 2020 to March 2021, the show averaged approximately 1.5 million viewers, a stark drop from the 2.6 million viewers it attracted during the same timeframe the previous year. Although it is difficult to definitively attribute the viewership decline solely to the scandal, the timing suggests a correlation, particularly as Ellen addressed the allegations directly upon the show’s return.
Staff members had reported experiences of “racism, fear, and intimidation” on set, while others claimed to have faced sexual harassment from high-ranking producers. This led to an internal investigation resulting in the dismissal of three male producers. A social media campaign also gained traction, with individuals sharing negative experiences about Ellen herself.
In her September address, Ellen stated, “I learned that things happen here that never should have happened. I take that very seriously. And I want to say I am so sorry to the people who were affected.” Although the episode received high ratings for a season premiere, subsequent episodes saw a marked decline in viewership. Some speculate that audiences may have lost interest in celebrity interviews conducted via Zoom, but Warner Bros. attributes the drop to evolving viewing habits during the pandemic.
David McGuire, an executive vice president at Telepictures, expressed optimism for the show’s upcoming 19th season, anticipating a return to a full studio audience as COVID restrictions ease. While it’s true that other talk shows experienced declines during the pandemic, none have seen a drop as steep as Ellen’s, with reports indicating a 43% decrease in viewership since September 2020. In comparison, The Kelly Clarkson Show and Dr. Phil saw declines of 26% and 22%, respectively.
As Ellen prepares for another season, her future beyond the 2021-2022 season remains uncertain.
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In summary, Ellen DeGeneres’ show has faced a significant decline in viewership following allegations of workplace misconduct and her subsequent apology. Despite a brief surge in ratings during her apology episode, the show has struggled to maintain audience interest amid changing viewing habits and the impact of the pandemic.
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