The Ellen DeGeneres Show has experienced a significant drop in viewership, losing over a million viewers since the host’s apology for a toxic workplace environment. This decline follows serious allegations that surfaced in the summer of 2020, where staff members reported instances of “racism, fear, and intimidation” on set. In September 2020, when the show returned from its summer break, Ellen addressed these allegations directly, stating, “I learned that things happen here that never should have happened. I take that very seriously. And I want to say I am so sorry to the people who were affected.”
Despite initially achieving high ratings for the apology episode, the viewership plummeted afterwards. According to Nielsen data, from September 2020 to March 2021, the show averaged about 1.5 million viewers, a stark contrast to the 2.6 million from the same timeframe the previous year. While it’s uncertain whether the drop is solely due to the allegations, the timing suggests a correlation.
An internal investigation led to the dismissal of three male producers, amid accusations of sexual harassment. Additionally, a social media campaign emerged, sharing negative experiences with DeGeneres herself. Although the pandemic has shifted viewing habits, Warner Bros. executives assert that the decline is mainly due to changes in audience preferences rather than the scandal.
David McGuire, an executive at Telepictures, remarked that the team is hopeful for the upcoming 19th season with a full studio audience returning. Other talk shows also saw a decline in viewership, but none as sharp as Ellen’s; reports indicate that her ratings dipped 43%, while The Kelly Clarkson Show and Dr. Phil experienced declines of 26% and 22%, respectively.
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In summary, Ellen DeGeneres’ show has lost a considerable number of viewers following her apology for a toxic work environment. While some speculate the allegations are the main cause, changing viewing habits during the pandemic may also play a role.
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