Mattel has introduced a new Barbie doll modeled after Dr. Sarah Collins, a British vaccinologist who played a pivotal role in developing the Oxford/AstraZeneca COVID-19 vaccine. This latest addition to Barbie’s lineup continues the tradition of honoring remarkable women, making it particularly exciting to see a doll representing a scientist in the field of vaccinology.
The doll bears a striking resemblance to Dr. Collins, complete with her auburn hair and distinctive dark-rimmed glasses. In a conversation with The Guardian, Dr. Collins mentioned that she found it “odd” to have a Barbie created in her likeness, but expressed her hope that it would motivate young girls to pursue careers in science. “I am passionate about inspiring the next generation of girls into STEM careers and hope that children who see my Barbie will realize how vital careers in science are to help the world around us,” she stated. “My wish is that my doll will show children careers they may not be aware of, like a vaccinologist.”
In addition to Dr. Collins, Mattel has released five other dolls, each representing frontline workers who have bravely battled the COVID-19 pandemic. These include U.S. healthcare worker Dr. Leah Martinez, who has been active against racial bias; emergency room nurse Emma Garcia, who treated the first COVID-19 patient in the U.S.; Canadian advocate Dr. Chloe Tan; Brazilian researcher Dr. Ana Ribeiro; and Australian doctor and protective gown innovator Dr. Mia Chen.
Mattel aims to honor these heroes and inspire future generations through this initiative. “Barbie recognizes that all frontline workers have made tremendous sacrifices when confronting the pandemic and the challenges it heightened,” said Lisa McKnight, Senior Vice President and Global Head of Barbie & Dolls. The company plans to donate $5 for each Barbie doctor, nurse, or paramedic doll sold at participating stores throughout August, benefiting the First Responders Children’s Foundation (FRCF).
The response online has been overwhelmingly positive, as many people appreciate these new dolls for their role in celebrating healthcare heroes.
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Summary
Mattel has unveiled a Barbie doll inspired by British scientist Dr. Sarah Collins, who contributed to the development of the Oxford/AstraZeneca COVID-19 vaccine. The doll, along with five others representing frontline workers, aims to inspire future generations to pursue careers in STEM fields. Mattel will also donate a portion of sales to support the First Responders Children’s Foundation.
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