Kylie Jenner’s latest venture into swimwear has sparked significant backlash from fans online, primarily due to the high prices associated with what many deem to be flimsy and poorly constructed bikinis. The youngest of the Kardashian-Jenner clan is no stranger to launching new businesses, having previously expanded her brand from cosmetics to shapewear and now to swimwear with Kylie Swim.
However, the reception has not been kind. Fans have taken to social media to express their disappointment, particularly regarding the sheer quality of the bikinis that sell for $80 each. One TikTok user reviewed her purchase, showcasing the see-through fabric and subpar stitching, which quickly gained traction among viewers who were shocked by the lack of quality.
On the Kylie Swim Instagram page, the brand promotes a “micro” aesthetic for its suits, yet many customers have found themselves needing to layer these swimsuits over other clothing to avoid exposure. In one TikTok video, a woman highlighted her dissatisfaction, pointing out the swimsuit’s minimal coverage and the inadequate 1.5-inch width of the crotch area, leaving her feeling let down by the product.
While “micro” swimsuits exist in the market, alternatives can be found for much less—like similar styles on Amazon for around $11. Fans have voiced their frustration over the pricing, with comments suggesting that the designs seem tailored more for Kylie’s body rather than being universally flattering. “These suits are unrealistic for the average woman,” remarked one Reddit user, questioning the practicality of the designs.
Moreover, many are bewildered that Kylie, a billionaire entrepreneur, would release products that appear cheaply made. Critics argue that the materials seem low-quality, and some suspect that the manufacturing processes may not be fair to workers. This isn’t the first time Kylie has faced criticism; her skincare line was previously described as overpriced for its quality, leading to speculation about the overall direction of her brand.
As Kylie diversifies her empire, one can’t help but wonder about the discrepancies in quality between her products and those of her family members, like Kim Kardashian’s SKIMS or Khloe Kardashian’s Good American, both of which are well-received.
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In summary, Kylie’s new swimwear line has been met with criticism for its high prices and perceived poor quality, leading fans to question the designs and materials used. As she continues to expand her brand, the feedback suggests a need for improvement in product offerings to meet customer expectations.
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