I Believe School Fundraisers Are Classist — Here’s Why

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My kids were barely three weeks into the school year when they started bringing home fundraising flyers. I let out a frustrated sigh when they handed me the papers. I understand that schools need funding—there’s never enough for education. More financial resources can mean better materials for our children and improved salaries for teachers. However, I draw the line at my kids selling overpriced items like apple-scented candles and flimsy wrapping paper in exchange for insignificant prizes. No, just no.

I have a problem with this for several reasons. Thankfully, we can simply write a check to the school and toss the fundraising papers, but many families aren’t in that position. Instead of turning children into little salespeople, schools should consider alternative methods.

Why Fundraising Efforts Can Be Problematic

Let’s delve into why these fundraising efforts can be fundamentally problematic. First and foremost, I sympathize with families who are unable to participate in these sales. Having grown up in an underprivileged school district, I witnessed many students come to school in yesterday’s clothes and without basic hygiene. Jobs were scarce, especially for those without a college degree, and the few available positions paid only minimum wage—still insufficient to support a family today.

Fundraising campaigns often offer sales-based incentives. For instance, if kids sell a certain amount, they receive prizes, which are usually lackluster in my adult perspective, such as an eraser or a small gift card. The incentives escalate based on sales volume, sometimes even offering things like homework passes or extra recess. The top-selling classes can earn parties with pizza or ice cream. While children may be tempted by these rewards, the entire concept is rooted in classism—the wealthier families tend to “win” every time.

Students need parents who can assist them with their sales and have the time and means to drive them around. If a student’s immediate circle is similarly disadvantaged, reaching sales targets is nearly impossible. Most people don’t have extra cash to spend on overpriced goods just so a kid can earn a glittery pencil or a rubber bracelet featuring their school’s name.

Naturally, students with more affluent parents and networks will excel, winning the top prizes and basking in the glory that they had little to do with. This system only serves to embarrass those who can’t afford to participate. After the products arrive, parents must invest time and resources to distribute the items—again, reinforcing the privilege divide.

You might wonder if many of these fundraisers are online. Yes, some are, but only families with access to devices and reliable internet can participate. They need both to engage with these fundraisers and must also have disposable income to purchase items.

I don’t blame schools for seeking funds in a flawed system where many teachers are forced to buy their own supplies or provide for students whose families can’t afford basic necessities. Some schools are in disrepair, their technology outdated, and classrooms overcrowded. Money can’t solve everything, but it certainly makes a difference.

Alternative Approaches to Fundraising

So what can we do instead of pushing students to sell goods? First off, we should eliminate the sales pitches. I’ve never received a genuinely worthwhile product from a school fundraiser. Let’s also get rid of the prize incentives based on sales—no more class parties for top sellers or award ceremonies that reward privilege. Instead, let’s aim for a school-wide celebration that includes everyone. Why should lower-income students feel ashamed while wealthier peers are celebrated?

Schools should be transparent about their financial needs. Families can choose to donate based on their ability, with all funds going directly to the school. Schools can encourage donations of any amount and make it clear that every little bit helps. If desired, a portion of these contributions could fund a celebration where all students receive equal recognition or rewards.

Some parents argue that children need to “earn” their contributions rather than receiving handouts. That’s why I appreciate walking events held by schools, where children gather donations and walk the playground, enjoying snacks afterward. In these cases, 100% of the proceeds benefit the school, unlike companies that profit from selling cheap merchandise.

Ultimately, kids should be allowed to be kids. They shouldn’t be turned into junior salespeople. They can learn valuable life lessons in other ways, like through chores at home. We don’t need to send them out selling products to teach them about money or the importance of education.

Just because fundraising has always been a part of the school experience doesn’t mean it should continue in its current form. There are more equitable alternatives that reduce financial embarrassment. Parents can engage with PTA committees or share this article with their school’s leadership. It’s time to stop making our children sell items and instead work towards minimizing shame around finances.

Further Reading

For more insights on these topics, feel free to check out this blog post and learn more about home insemination resources at Make a Mom. For further reading, you can also explore Progyny’s blog, which offers excellent information on pregnancy and home insemination.

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In summary, school fundraisers often perpetuate classism and create unnecessary pressure on families to participate. By shifting the focus from selling products to direct donations, we can foster a more inclusive environment where all students feel valued, regardless of their financial background.


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