In a groundbreaking campaign video, gubernatorial candidate Sarah Jensen, a dedicated mother, small business owner, and attorney, boldly challenges the norms of political advertising by breastfeeding her infant daughter while discussing her achievements. This powerful moment serves as a testament to the strength and resilience of mothers in today’s society.
Jensen, who has previously served as a state representative, highlights her successful efforts to eliminate harmful chemicals like bisphenol A (BPA) from baby bottles and sippy cups. In the video, as she shares her vision for Wisconsin, her husband brings their daughter to her, and without skipping a beat, Jensen begins to nurse while articulating her platform. Reflecting on the experience, she noted, “As a working parent, I manage multiple responsibilities, and when my baby needs to eat, I simply feed her.”
When asked about potential discomfort from viewers regarding her breastfeeding, Jensen’s response was refreshingly candid. “If it makes you uncomfortable, don’t watch the video,” she stated. “Breastfeeding is a natural part of life, and women have every right to participate in politics, even while raising young children.”
In an interview with Parenting Today, Jensen elaborated on the challenges and motivations of being a mother in public office. “Some believe my role as a mom should prevent me from running for governor, but in 2023, women are stepping up and asserting their voices. My children inspire me to fight for a better future, advocating for public education, affordable childcare, healthcare, and important reforms.”
Jensen’s political stance aligns with the priorities of many American voters, emphasizing the need for regulations that protect families from corporate interests. She has actively campaigned against the Citizens United ruling and has pushed for fair redistricting practices. During her tenure as vice-chair of the Health and Healthcare Reform Committee, Jensen expanded healthcare coverage to over 80,000 previously uninsured residents. Alongside her work on eliminating BPA, she has contributed to initiatives aimed at reducing infant mortality and addressing healthcare disparities.
While breastfeeding has garnered attention, Jensen insists that her campaign video is focused on promoting a vision for Wisconsin that prioritizes the health and well-being of children over corporate interests.
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In summary, Sarah Jensen’s campaign video not only challenges traditional political norms but also emphasizes the vital role of mothers in shaping our future.

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