The Unsettling Trend of MLM Tooth Whitening Promotions on Social Media

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Over the years, I’ve watched with growing concern as friends have enthusiastically promoted a slew of multi-level marketing (MLM) products, from extravagant nail art to overpriced home cleaning supplies, and even gourmet meal kits. I’ve declined countless invitations to parties focused on makeup, jewelry, and monogrammed tote bags that cost more than my monthly cable bill.

While I’ve tried to be supportive when friends insist that selling leggings or essential oils will transform their lives—and mine—I can no longer remain silent about the latest MLM craze: teeth whitening.

It’s reached a point where individuals are sharing close-up images of their less-than-perfect teeth to pitch secretive teeth whitening pastes, and frankly, it’s unsettling. No one wants to see your stained or crooked teeth, folks. And a little lip balm wouldn’t hurt if you’re going to showcase a zoomed-in photo of your chapped lips. #PresentationMatters

This MLM obsession has now seeped into the toothpaste market, as if that wasn’t expected. You could be scrolling through social media when suddenly, a person you haven’t seen since elementary school posts a picture of their not-so-glorious smile, captioned, “My teeth are so white! Message me to learn my secret!” Oh, sure, because my inexpensive tube of toothpaste from the local store clearly isn’t doing the job. Why would I trust established brands like Colgate or Crest, backed by the American Dental Association, when I could opt for something potentially harmful?

Let’s set the record straight: these teeth-whitening products are not as harmless as they seem. A quick search reveals a barrage of warnings from dental professionals about the dangers of these abrasive formulations. One such expert, Dr. Jonathan Marks, took a closer look at these MLM toothpastes in a recent YouTube video. His findings were alarming; many of these products contain silica, which is essentially sand, along with other abrasive ingredients that can wear down your enamel.

Using these types of toothpastes may temporarily make your teeth appear whiter, but at a significant cost to your dental health. Over time, this can lead to increased susceptibility to stains and irreversible enamel damage. It’s a risk no one should be willing to take for a quick fix. If a friend shows off their bright smile and claims they have the ultimate knowledge of dental care, it’s time to be skeptical.

If your social media feed resembles mine, you’ll see old acquaintances pushing everything from leggings to skincare products. MLM schemes are ruining the quality of online interactions. Whether through a direct message or an annoying post, these “friends” are eager for you to join their quest for MLM success, hoping to achieve their diamond status and drive off in a pink Cadillac.

Hearing that a friend has decided to sell wine from her car trunk makes me roll my eyes, especially considering that statistics indicate 50% of MLM companies fail within their first year, and 95% shut down by year five. But don’t let those numbers deter you from climbing the ranks of these companies. I’ll be over here, sticking to my dentist-recommended toothpaste while shaking my head.

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In conclusion, while MLM companies may seem enticing, it’s crucial to approach them with caution, especially when it comes to your health. Remember, not all products are created equal, and your well-being should always come first.


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