Okay, here’s my truth: I have a pair of LuLaRoe leggings. Just one. My daughter has a pair too. They were gifted to us years ago for a social media shoutout. Honestly, I have mixed feelings. First off, I wasn’t a fan of the patterns available, so I settled on the least offensive design, which clashes with almost everything in my closet. BUT, they are undeniably the most comfortable leggings I’ve ever worn. They feel like butter against my skin. Are they magically lifting and shaping like those pricey Lululemon or Spanx leggings? Absolutely not. Do I care? Not even a little. Comfort is my love language, even if they are adorned with a strange green hue and orange triangles. (Seriously, WHAT is this pattern?)
As for my animal-loving daughter? She hit the jackpot with leggings featuring foxes on them. Foxes!! Again, they were an odd color (maybe burnt orange?), and didn’t match anything, but she wore them for ages. Now in 5th grade, she still rocks them as capris.
The point is, I understand the LuLaRoe craze. At the peak of the legging/MLM/“be your own boss!” movement, many of us were enticed by the idea of making extra cash while living in comfy pants. LuLaRoe’s offerings were affordable and oh-so-comfy, so we bought in—literally. Many of us even tried selling them.
That’s when things turned sour.
I have a few LuLaRoe items, and yes, I get compliments on them. But I confess, not everything is hideous (though a lot is!). They’re super comfortable!
Confessions from others reflect this mix of love and regret over LuLaRoe leggings. Some say they never thought they’d become so invested, while others lament the money they’ve spent. This MLM preyed on women seeking comfort. We juggle toddlers, errands, diaper changes, and the chaos of daily life. We just wanted comfy pants, even if they looked like hotel carpets, because let’s face it, we’re covered in messes anyway. LuLaRoe catered to that need.
Some have shared their struggles, admitting to spending exorbitant amounts on leggings, while others cringe at the thought of their loved ones calling themselves “small business owners” when they are just pushing overpriced leggings.
If you missed this trend, you probably had friends or family who dove in headfirst. You may have felt embarrassed for them while dodging their invites to “host a party.”
While I support my friends who love LuLaRoe, I still think it resembles ugly hotel decor.
Whether or not you participated in this phenomenon, the reality is that MLMs like LuLaRoe continue to target women today. Watch out for your friends. Support them if they’re genuinely pursuing a good investment and passion. But if they’re funneling money into a business model that just leads to debt and awkward leggings, be the friend who calls it out. Protect your friends before it’s too late. And more importantly, protect yourself.
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In summary, the LuLaRoe leggings phenomenon captured many, offering comfort but often leading to regret and financial strain. While some embraced it, others learned the hard way about the pitfalls of MLMs. It’s crucial to support friends pursuing genuine passions and to be vigilant against the allure of dubious business models.
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