Advertisers Abandon Fox News Following Call to Action from Parkland Survivor

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Image via Twitter/David Hogg/Paul Morigi / Contributor/Getty Images

Fox News host Laura Ingraham is facing a significant backlash after ridiculing Parkland shooting survivor David Hogg. Ingraham’s choice to mock Hogg for being rejected by several colleges has not only provoked a strong response from him but also ignited outrage across social media.

Hogg, in response to Ingraham’s insensitive comments, encouraged his supporters to reach out to advertisers on her show, urging them to sever ties with her. This appeal wasn’t rooted in political disagreements but rather a matter of basic human decency. Hogg emphasized that he wasn’t urging companies to withdraw due to Ingraham’s stance on gun control; instead, he highlighted her unacceptable behavior towards a young trauma survivor.

With this call to action, Hogg aimed to hit Ingraham where it counts—the advertising revenue. He listed several major companies that sponsor her program, asking the online community to take a stand.

And it turns out, the campaign is making an impact. Nutrish, the pet food brand from Rachael Ray, has already distanced itself from Ingraham. Nestle followed suit shortly after, and Hulu announced its decision to pull ads as well.

TripAdvisor made a statement to Politico, expressing its commitment to values that promote unity, stating, “We believe strongly in the values of our company, especially the one that says, ‘We are better together.’” They further emphasized that the comments directed at a high school student crossed a line of decency.

Wayfair also announced its departure, asserting in a statement to The New York Times that criticizing a high school student who has experienced such tragedy does not align with their values. Expedia echoed this sentiment to CNBC, confirming they would no longer advertise on Ingraham’s show.

Supporters of Ingraham, who have attempted to downplay the significance of this backlash, fail to grasp that this situation transcends political views. The call to action is about standing against a grown adult who publicly bullies a teenager dealing with trauma.

Hogg’s quick thinking and the support he received exemplify the power of collective action. It’s evident that Ingraham’s recent apology, which she attributed to Holy Week, was prompted by the financial ramifications of her actions.

Keep up the great work, everyone!

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In summary, following insensitive comments made by Fox News host Laura Ingraham towards Parkland survivor David Hogg, numerous advertisers have pulled their support from her show. Hogg’s call to action has resonated, leading companies to prioritize decency over association with bullying, demonstrating the power of community response.


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