In an effort to combat the spread of the coronavirus, Target, the beloved Minneapolis retailer, has announced new safety protocols designed to protect both customers and employees. Starting Saturday, April 4, the company will limit the number of shoppers allowed in their nearly 1,900 stores across the nation. This initiative is aimed at promoting social distancing and maintaining a safer shopping environment.
Monitoring Guest Traffic
In its press release, Target stated that it would closely monitor guest traffic and, when necessary, manage the flow of shoppers based on the store size. This approach will help enhance the space available per person and minimize overcrowding, ensuring a more comfortable experience while shopping.
Protective Measures for Employees
Additionally, Target is taking steps to safeguard its team members by providing them with non-surgical masks and gloves for use during their shifts. The company expressed pride in its more than 350,000 frontline employees, who are dedicated to serving customers during these challenging times. The retailer has also recently shortened store hours, now closing all locations by 9 p.m. local time. Specific shopping hours have been established for vulnerable individuals, allowing employees to shop for their household needs as well.
Designated Waiting Areas
To manage shopper numbers effectively, designated waiting areas with social distancing markers will be established outside stores, facilitating a well-organized queue. John Carter, Target’s chief operating officer, emphasized the importance of these measures, stating that they are crucial for ensuring a safe environment for both customers and employees.
Community Support Initiatives
Beyond its internal efforts, Target continues to support the community by donating essential supplies. The company has previously contributed anti-viral and N95 masks to over 50 healthcare organizations and is now set to donate an additional 2 million KN95 respirator masks to medical professionals in need. These efforts reflect Target’s commitment to not only its employees but also to the broader community during the pandemic.
Current Situation and Retailer Role
As the number of coronavirus cases in the U.S. exceeds 258,000, with over 6,600 fatalities reported, experts caution that the peak may still be weeks away. Retailers like Target are playing a vital role in helping to flatten the curve and prevent further spread of the virus.
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Conclusion
In summary, Target is proactively implementing measures to ensure the safety of its customers and employees amidst the ongoing pandemic, including limiting shopper numbers, providing protective gear, and donating essential supplies to the medical community.
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